Designed to grow, built to repeat

Modular interior concept that grows with Madaq

For Madaq, Redie translated the existing design into a modular interior concept. Developed from the ambition to grow, without compromising on appearance and experience.

Our approach
We start by breaking down a design. The elements that define its character and ensure recognizability are identified first.

Together with owner Soufiane Mourabit, these choices were defined. Key elements such as the distinctive tiles on the counters and the hand-painted details on the cabinets were deliberately preserved. They give the interior its signature.

From there, the design is built up in fixed modules. Elements that return in every location and are produced and installed in the same way.
Materials are carefully selected to align with series production and installation, always with the goal of maintaining a premium look.

Is it then a one-to-one copy for every location? No.
No location has the same footprint, each requires its own layout. Routing, use and available space determine how the modules are applied. Where needed, we complement with custom elements to keep the whole consistent.

With the modular system, a large part of the preparation is taken care of in advance.
This delivers immediate benefits in time and budget. Think of more efficient procurement, less preparation work, and fewer installation hours, without losing flexibility.

In addition, this setup simplifies service and repairs. Components are interchangeable and can be replaced individually, without adapting the entire interior.

This is where Redie’s strength lies.
A modular interior concept tailored to your needs, strengthening your brand and scalable across multiple unique locations.
With a consistent look and efficiency in engineering and production.

The result is an interior that works in practice.
Recognizable, scalable and ready for growth.